digital transformation online joining TUC digital

Improving online joining in unions – TUC workshop outcomes

This is a write up from a practical workshop we ran at the TUC on improving online joining processes in unions. We had 30 attendees with a broad range of staff functions including IT, comms,…

online joining TUC digital unions

How can we make it easier to join trade unions?

What’s the most important page on a union website? I’d suggest it’s not the home page, or even the General Secretary’s biography, but the online joining form. In many unions, a majority of members…