Category: membership

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CRM CWU Dynamics membership TUC digital unions

Moving to Dynamics at CWU: a case study from discovery to delivery 

Back around April 2022, our Senior Deputy General Secretary kicked off a big review of IT at CWU. It was a chance to look across the union at what we needed to do, including our core membership tools. I thought the challenge of our old membership system contract coming to an end in 18 months … Continue reading Moving to Dynamics at CWU: a case study from discovery to delivery 

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CRM membership TUC digital

Running CRM projects in unions

In September, the TUC Digital Lab ran a workshop for unions working on or considering CRM migration projects. This is the second time we’ve covered CRM in the Digital Lab and, for the second time, it was very popular, with more than 40 union staff from over 30 unions of all sizes attending, ensuring we … Continue reading Running CRM projects in unions

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